Davisco Foods
Clean-label commerce, end to end.
Davisco Foods sells wellness foods and clean-label supplements where the catalog itself does the convincing. They needed long-form product pages, ingredient clarity, and a checkout that respected how repeat buyers already shop, without losing first-time visitors.
Before we touched a screen.
Clean-label catalogs are wordy. Ingredients, sourcing, batch notes, certifications, repeat-buy windows — they all have to live on the product page without making it feel like a regulatory document. And the operational layer still has to be quiet enough that the brand team runs it without a developer in the loop.
Four steps, told plainly.
- 01
Used the Store Axis spine, with theme tokens recast for Davisco's clean-label brand language.
- 02
Designed long-form product pages that lead with ingredient and sourcing, with the buy box anchored alongside.
- 03
Honoured the repeat-buy flow — saved addresses, payment, one-tap reorders — without forcing a subscription model.
- 04
Onboarded the Davisco team onto the same admin used by FZN and ZM, so ops is one playbook across the wellness portfolio.
What changed, in the end.
Davisco Foods is live with a storefront that reads like the catalog deserves. Three supplement brands now share one Store Axis backbone, three storefronts, one admin — the platform paying back across every new launch.
Capabilities delivered
- Long-form product pages
- Ingredient + sourcing clarity
- One-tap repeat orders
- Shared admin across brands
- Promotion engine
- Indian payment rails
Stack we used
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